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Chris Hoofnagle and Jennifer King Find Americans Dislike Online Tracking

-The New York Times, September 29, 2009 by Stephanie Clifford
http://www.nytimes.com/2009/09/30/business/media/30adco.html?_r=2&scp=1&sq=privacy%20study&st=cse

About two-thirds of Americans object to online tracking by advertisers—and that number rises once they learn the different ways marketers are following their online movements, according to a new survey from professors at the University of Pennsylvania and the University of California, Berkeley.

-Adweek, September 30, 2009 by Brian Morrissey
http://www.adweek.com/aw/content_display/news/digital/e3i549ead0f2b0cb6f9051223b3b846580b

“Our findings suggest that if Americans could vote on behavioral targeting, they would shut it down,” the study’s authors conclude.

-WSJ.com, September 30, 2009 by John Letzing
http://online.wsj.com/article/BT-CO-20090930-713200.html#printMode

U.S. Internet users largely “stand on the side of privacy advocates” when it comes to online tracking, even when assured that they are being tracked anonymously, the study concludes. “That is the case even among young adults whom advertisers often portray as caring little about information privacy.”

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Jennifer King Notes Challenges Police Face with New Technology

Wall Street Journal Online, May 29, by Bobby White
http://online.wsj.com/article/SB121203076000928541.html

The problems Oakland faces may be common among major cities across the U.S. which are similarly short staffed and strapped for cash, making them ill-equipped to handle a host of new technologies being deployed, says Jennifer King…. “ShotSpotter, like other law-enforcement technology out there, is predicated on the idea that there’s a coordinated approach to fighting crime,” says Ms. King. “City lawmakers, community leaders and the police need to work together to make it work.”

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Jennifer King Cited in Editorial on Proper Use of Surveillance Cameras

Contra Costa Times, March 5
http://www.contracostatimes.com/opinion/ci_8460386

Jennifer King says cameras are most effective in confined places such as parking garages…. King also said that the public should be informed about the surveillance system, which can act as a deterrent to crime as well as a means of identifying lawbreakers.

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Jennifer King Describes Problems with Electronic Tracking Devices

Chronicle of Higher Education, Feb. 15, by Randy Dotinga
http://chronicle.com/weekly/v54/i23/23a01501.htm

“A lot of this is about trying to separate reality from hype, and find what will actually work and what won’t,” says Jennifer King…. “RFID [radio-frequency identification] isn’t as simple as everybody thinks it is.”

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In the News



Chris Hoofnagle and Jennifer King Find Americans Dislike Online Tracking

-The New York Times, September 29, 2009 by Stephanie Clifford
http://www.nytimes.com/2009/09/30/business/media/30adco.html?_r=2&scp=1&sq=privacy%20study&st=cse

About two-thirds of Americans object to online tracking by advertisers—and that number rises once they learn the different ways marketers are following their online movements, according to a new survey from professors at the University of Pennsylvania and the University of California, Berkeley.

-Adweek, September 30, 2009 by Brian Morrissey
http://www.adweek.com/aw/content_display/news/digital/e3i549ead0f2b0cb6f9051223b3b846580b

“Our findings suggest that if Americans could vote on behavioral targeting, they would shut it down,” the study’s authors conclude.

-WSJ.com, September 30, 2009 by John Letzing
http://online.wsj.com/article/BT-CO-20090930-713200.html#printMode

U.S. Internet users largely “stand on the side of privacy advocates” when it comes to online tracking, even when assured that they are being tracked anonymously, the study concludes. “That is the case even among young adults whom advertisers often portray as caring little about information privacy.”


Jennifer King Notes Challenges Police Face with New Technology

Wall Street Journal Online, May 29, by Bobby White
http://online.wsj.com/article/SB121203076000928541.html

The problems Oakland faces may be common among major cities across the U.S. which are similarly short staffed and strapped for cash, making them ill-equipped to handle a host of new technologies being deployed, says Jennifer King…. “ShotSpotter, like other law-enforcement technology out there, is predicated on the idea that there’s a coordinated approach to fighting crime,” says Ms. King. “City lawmakers, community leaders and the police need to work together to make it work.”


Jennifer King Cited in Editorial on Proper Use of Surveillance Cameras

Contra Costa Times, March 5
http://www.contracostatimes.com/opinion/ci_8460386

Jennifer King says cameras are most effective in confined places such as parking garages…. King also said that the public should be informed about the surveillance system, which can act as a deterrent to crime as well as a means of identifying lawbreakers.


Jennifer King Describes Problems with Electronic Tracking Devices

Chronicle of Higher Education, Feb. 15, by Randy Dotinga
http://chronicle.com/weekly/v54/i23/23a01501.htm

“A lot of this is about trying to separate reality from hype, and find what will actually work and what won’t,” says Jennifer King…. “RFID [radio-frequency identification] isn’t as simple as everybody thinks it is.”



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